Hi! I’m Georgia Heeler, a values-driven product designer looking for my next project

I strive to create beautiful and simple interfaces while advocating for evidence-based practice in design.

My Work

Quest | Fin-tech app

How can we help empower users to save money quickly in preparation for a big purchase? Concept money-saving app that allows users to create savings goals, keep track of progress, and empowers users to act if they fall behind. The challenge was to design a data-heavy app in a simple yet comprehensive way.

Tools & Methods: Figma, Useberry, User flows, Wireframing and prototyping, Usability testing, Branding

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Everknock | Property platform

Worked in a team as a UI designer for Everknock's second design sprint. Made improvements to Everknock's MVP-1 by designing solutions to problems identified from user feedback.

Tools & Methods: Figma, User stories, Wireframing and prototyping

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Knitcase | Knitting app

Passion project born out of my frustration with current knitting apps and websites. I designed a fresh modern knitting app that allows users to create and share projects, save and contribute patterns, and learn knitting techniques via video tutorials. Designed versions according to both Material Design and Human Interface specifications.

Tools & Methods: Adobe XD, Marvel, User flows, Wireframing and prototyping, Usability testing

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VTime | Volunteering app

How can we make volunteering more accessible for those wanting flexible opportunities? Concept location-based responsive web app for finding and registering for volunteering opportunities.

Tools & Methods: Adobe XD, Invision, User interviews, User personas, User flows, Preference testing, Wireframing and prototyping, Usability testing

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